Why Squarespace Is the Best Website Builder for Your Business
Selecting a web design platform that aligns with both your requirements and budget can be a daunting task. A quick Google search floods you with countless opinions, each advocating for different web builders like Squarespace, Wix, WordPress, Showit, and many more, making the choice seem endless.
As a website designer who has used all of these platforms at one point or another, when it comes to crafting the perfect online presence and running a business, I still find Squarespace to be a cut above the rest.
The #1 reason Squarespace consistently proves to be the ideal choice for website designers is because its easy to use. Once I design a template or custom website for a client, I want them to feel empowered to make updates independently. Your website is an evolving entity, constantly adapting to the changing needs of your business.
The #2 reason is that Squarespace is more than just a website builder; it's a comprehensive platform that provides all the essential features in one place, eliminating the need for multiple third-party integrations and ensuring a smoother user experience.
These all-in-one features are why I chose to exclusively design Squarespace websites:
Comprehensive Online Shop Features
Squarespace makes it easy to set up an online shop where you can directly accept payments. Its e-commerce capabilities are designed to provide a seamless shopping experience for your customers and an equally smooth management experience for you.
Squarespace is perfect for small retail shops and anyone who sells services or digital products. The shop works seamlessly with the rest of your website, for instance you can easily feature products within other pages, in a blog post, or an email campaign.
Online Course Creation
If you're looking to offer online courses, Squarespace has you covered with professional course layouts, video lessons, progress tracking, and more. These features allow you to create engaging and educational content that resonates with your audience.
Email Marketing
Effective communication is key in business, and Squarespace’s email marketing tools enable you to reach your audience directly - without leaving Squarespace. You can collect email addresses throughout your website and organize them in lists. Grow your mailing list with lead magnets. Create beautiful, branded emails that resonate with your customers and keep them engaged with your content.
Blogging
A dynamic blog can be a significant asset to your business and drastically improves SEO. Squarespace provides powerful blogging tools, allowing you to share your thoughts, news, or updates with ease, helping you to connect with your audience and boost your online visibility.
Squarespace also offers the convenient feature of scheduling your blog posts, enabling you to maintain a regular blogging routine.
Booking and Scheduling
Streamline your appointment booking and scheduling with Squarespace's integrated tools. This feature simplifies managing appointments, letting clients book their slots directly through your website. Whether you offer phone consultations or in person classes – you can manage your scheduling and payments within your website and accept payments via Stripe, PayPal and Square.
Built-in Security and SEO
With Squarespace, you get built-in security and SEO tools. These features ensure your website is not only safe from external threats but also ranks well on search engines, making your site more visible and accessible to potential clients.
Comprehensive Client Management
Squarespace now offers tools to manage your clients and business operations. From client intake forms and professional invoices that match your brand identity to project tracking and proposal creation, it provides a complete business management solution.
Multilingual Support
Expanding your reach to a global audience is effortless with Squarespace’s integration with Weglot. Easily create a multilingual site, breaking language barriers and making your content accessible to a wider audience.
With its wide range of features, Squarespace stands as the ultimate all-in-one solution for businesses looking to establish a strong, efficient, and versatile online presence.
Ready to take your business to the next level with a stunning, user-friendly website that will become the business hub you’ve been dreaming of? Let's start building a website that not only looks great but drives your business forward.
